Atari has announced a collection of revived Atari Club Jackets, created in partnership with apparel brand Members Only. The collection features meticulously crafted remakes of the original Atari Club jacket. This coat was exclusively offered to Atari Club members in the early 1980s.
The collaboration is quite the retro callback. Members Only is known for its signature racer jackets that became a cultural phenomenon. Meanwhile, Atari’s games (it says here) defined a generation of arcade and home entertainment. The stylish jackets feature an Atari logo patch on the chest and white embroidery down the sleeve. They’re also decorated with a double snap neck latch, signature shoulder epaulets, zip closure, and front and hidden inside pockets.
Who is the Atari Club jacket aimed at?
The collection is available in three colors: red, black, and a very limited-edition white. Only 72 white jackets will be available. “The jackets aren’t just a piece of clothing, they’re a statement, a tribute, and a badge of honor for every Atari enthusiast,” said Tyler Drewitz, Director of Atari X.
The Atari Club Members Only jackets can be preordered until December 15, 2023, and will ship by March. Fans can sign up for an Atari Club account at atari.club to receive a discount on these unique jackets.
Arguably the most blatant example of retro gaming commoditization we’ve ever seen, these jackets are priced at $148. For context, that’s more than an Atari 2600+.
We’re not going to tell you how to spend your money, of course. However, an Atari Club jacket wouldn’t be the top of our list.
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Christian Cawley is a writer and editor who covers consumer electronics, IT, and entertainment media. He has written for publications such as Computer Weekly, Linux Format, MakeUseOf.com, and Tech Radar.
He also produces podcasts, has a cigar box guitar, and of course, loves retro gaming.
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